RICHLINE BRANDS

HONORA

RICHLINE METALS

RICHLINE GEM

Richline ITALY

RICHLINE SOUTH AFRICA


Richline Brand’s mission is to create, market and distribute proprietary, visual, emotional, fashionable, and cultural products in collaboration with key retail partners to stimulate mutual growth.
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WHY RICHLINE?

Financial Strength…Long-term Viability…Future Vision Unwavering commitment to meeting our customers’ needs Innovative Products…Creative Marketing…Brand Invention… Global Manufacturing, Distribution & Supply Chain solutions… Talented and highly experienced staff for Customer support, Marketing and Product + Merchandising Collaboration including:

  • Design team-cad capability
  • Marketing/packaging and in-house agency
  • Total Web development and support including a major product assortment
  • Analytical team to support clients’ business
  • Customer support-readily available to answer all questions
  • Distribution capabilities-efficient and state-of-the art
  • Quality control that understands and monitors all compliance issues
  • Aggressive Licensing team
  • Style Rich, our quarterly trend magazine, to inform customers of all the latest trends in Jewelry

WHO WE ARE

Richline Brands markets and distributes to retailers, at thousands of jewelry outlets across all key, worldwide distribution channels, National Retail Jewelers, Guild Jewelers, Department Stores, Television and Electronic shopping networks, Mass Merchants and Wholesalers.


The major U.S. collections comprising Richline Brands’ portfolio are Andin, Aurafin, Bel-Oro, Michael Anthony, Sajen, Sardelli and Tru-Kay. In addition, Richline manages and markets numerous private label and licensed programs with our key retail partners. Our Honora brand is well recognized to consumers and the trade worldwide. Our international initiative supplies these products and services to retailers outside of North America.


Richline Canada, formerly Finecraft, manufactures and distributes precious metal jewelry to the country’s major retailers.


Richline Italy brands include Carniani, ERZ and Farinex. The group sells worldwide and maintains a European headquarters and multiple manufacturing facilities in Arezzo, Italy.


Richline South Africa manufactures and distributes precious metal jewelry throughout the continent and the European community.